Thursday 3 October 2013

The art of creating visual identity……..keep learning



The process of learning is infinite path to complete. And if I use this example for art and creative field, learning would not be end. Innovation in creative field is evolving every now and then. We can’t escape from creating visual identity.
Visual identity is commonly used as logo in the market. Logo design is a vast field to conquer. In the process to achieve completely new design, you have to have kept on your learning daily about details of logo design or detailed knowledge creating virtual identity.
What is logo design? And what kind of learning we need to keep for this? There are numerous answers to this single question some said this is not an easy task that keep us updated. Some other said like if you do not able to update yourself you would not have power to design remarkable public appearance for any brand, learning process is a key for unlocking different perceptive before designing a logo.
Question is still evolving in front of us  what are the specific way to keep our learning on regular basics because innovation is going on in every second of our life now, how can we update our self from this. According to me creating visual identity is an art and this art is flourished by the detailed knowledge of design as well as you have get yourself updated about the knowledge of coming from every sector of life.
After a long discussion a single solution hit to my mind is that reading is first way which makes your visual identity perfect in front of others. If you are not aware of your design background and market you are not able to increase your brand value through logo design or you could not place your design on the top of the list of best logo designs.
Keep on reading is also a process of keep on learning.  Much reading is the sign of you are learning a lot. This is way through which best designers always choose to update their self in race of logo designing for market.
Arts education aids students in skills needed in the workplace: flexibility, the ability to solve problems and communicate, the ability to learn new skills, to be creative and innovative, and to strive for excellence.”

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